Is George Clooney helping the cause of Sudan?
It's always a bit of a question whether celebrity attention to a foreign policy issue is an asset or just a self-aggrandizing distraction. In the case of George Clooney's activities in Africa in support of a celebrity-funded satellite project, which have come under some criticism this week from Foreign Policy's Joshua Keating and other cynics:
'George Clooney's "anti-genocide paparazzi" seems to be dominating nearly every transmission coming out of south Sudan this week. Clooney, along with the Enough Project, Harvard researchers, and some of his wealthier Hollywood friends, have hired satellites to monitor troop movements along the north-south border, particularly the oil-rich region of Abyei. Clooney, active for years in the Save Darfur movement, has also become something of a celebrity spokesperson for the independence referendum. Naturally, the international humanitarian blogosphere's snark brigade is out in force.Laurenist: "If you're anything like George Clooney, you lounge around on your yacht off the coast of Italy thinking up ways to save Africa."
Texas in Africa: "While John Prendergast, George Clooney, and other advocates who don't speak a word of Arabic have been raising fears about violence for months â?¦ the likelihood that a genocide or war will break out immediately seems to me to be slim to none."
Wronging Rights: "Clooney has described it as 'the best use of his celebrity.' Kinda just seems like he's trying to recruit a mercenary for Ocean's Fourteen."
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I'm not one to overemphasize the impact of a celebrity or his wealthy friends, but in this case, I have a hard time seeing what Clooney's doing that's so wrong. The western-focused communications reality of today is that your cause needs an American face, a recognizable and likable one. As Mark Leon Goldberg of UN Dispatch points out, "does anyone really think that Sudanâ??s upcoming referendum would be covered on a National Sunday morning broadcast without George Clooneyâ??s handsome face to greet viewers?"