Learning from jihadist mistakes in Iraq and Afghanistan, al-Qaeda in the Arabian Peninsula (AQAP) has become adept at aligning with local political movements and building popular support in Yemen. In doing so, it has morphed into an insurgency while retaining its roots as a terrorist group. To counter the group's political, legal, and social-welfare efforts in areas outside the capital, the Yemeni and U.S. governments must supplement their counterterrorism campaign by expanding services to the provinces in a decentralized fashion.
BACKGROUND
Since its founding in January 2009, AQAP has repeatedly attacked the United States and its interests. Washington has responded by significantly expanding its drone strikes in Yemen and bolstering the government's ability to fight AQAP itself through additional military aid and training.
When the Arab Spring began to sweep the region in 2011, a political crisis emerged in Yemen between then president Ali Saleh, who had ruled for over thirty years, and opponents who criticized the regime's corruption, lack of services, and leadership. As the crisis unfolded, Yemeni security forces became involved in political struggles in Sana, with many units moving from the south to the capital. Sensing a vacuum, AQAP launched a series of raids throughout the south that year, using conventional tactics to overrun large swathes of territory, including many districts and a provincial capital.
HEARTS AND MINDS CAMPAIGN
After seizing control of various southern Yemeni towns and districts, AQAP moved beyond its terrorist focus, adopting the characteristics of an insurgency and holding territory in order to create a nascent government. Its ability to do so was based not only on its enhanced military capabilities and the departure of government security forces, but also on its effective community engagement strategy.
Capitalizing on longstanding southern grievances regarding insufficient education, healthcare, security, rule of law, political representation, and economic development, AQAP sought to replicate the central government's functions throughout the region. Its political agents established a form of stability based on Islamic law, convening regular meetings with community leaders, solving local problems, and attempting to replace chaotic tribal feuds with a more ordered and religiously inspired justice system. This effort included mitigating tribal conflicts, protecting weaker tribes from stronger rivals, and creating opportunities for some ambitious locals, including weaker tribal factions, to rise beyond their social position and seize power in their communities. AQAP also provided humanitarian assistance such as fresh water and food for the indigent, basic healthcare, and educational opportunities (albeit only Quranic teachings).
Many of these efforts appealed to the population, not only because they were better than what the local government had provided, but also because many tribal sheiks had previously been discredited for not living up to their responsibilities. Additionally, Quran-based engagement was highly appealing to communities in which that book was often the only text residents knew.
Al-Qaeda's strategy in Yemen reflects many of the lessons it learned in Iraq and Afghanistan, where it frequently alienated locals through the brutality of its rule. In addition, Yemeni tribal structures are far stronger than in those two countries, and tribal leaders are much more adept at governing their traditional areas of control. AQAP has therefore pursued a softer approach not simply because it wants to, but because it must, since the tribes have far greater power than it currently wields.
AQAP has also been effective at joining its cause with local political movements in Yemen, as it did in Iraq with Sunni Arab nationalists. To date, it has aligned its interests with southern elements seeking greater autonomy from the central government or complete independence from Yemen (though it is probably not working with the longstanding Southern Mobility Movement).